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[Whiteboard Workshop] Using Ideation to Understand Your Client Better

We’re happy to introduce the first in a series of whiteboard workshops. Here, Karl Becker, CEO of The Carruthers Group, teaches you how to use an ideation process to better understand your clients’ challenges, work towards innovative solutions, and improve your sales performance. Want more tools to support your own ideation process? Download the Ideation Worksheet and use it to implement the …

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How to Align Your Sales Team and Hit Goals [VIDEO]

How would your sales team talk to a prospect about your brand? Would they all use the same words to describe it? When they dig into who you are and what you do, do they share a common language? Check out the video above as Karl Becker from The Carruthers Group describes a simple but powerful exercise to find out if …