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[Whiteboard Workshop] Using Ideation to Understand Your Client Better

We’re happy to introduce the first in a series of whiteboard workshops. Here, Karl Becker, CEO of The Carruthers Group, teaches you how to use an ideation process to better understand your clients’ challenges, work towards innovative solutions, and improve your sales performance. Want more tools to support your own ideation process? Download the Ideation Worksheet and use it to implement the …